OUR story

SCANDINAVIAN ESTHETICS

ALEQUI is a Scandinavian fashion brand focusing on equestrian sportswear that’s durable, well-made and built to last. Our designs are clean, simple and uncluttered, reflecting our minimalist esthetic and Swedish heritage. 

Based in Stockholm, Sweden, our mission is to elevate the equestrian fashion experience by combining minimalist Scandinavian design with the functionality and durability required for an equestrian lifestyle.

We believe in being timeless and try to avoid seasonal collections. All our pieces go through a rigorous testing process where we only select the finest and most functional materials. This, combined with our unique designs meet the needs of equestrian enthusiasts, providing both style and performance. 

SUSTAINABLE DEVELOPMENT

We believe in sustainable production of equestrian equipment. All of our leather products are made of 100% Italian vegetable tanned leather in order to avoid any unnecessary chemicals. We take pride in sourcing leather from one of Italy’s finest leather tanneries, based a couple of miles outside Florence in the Tuscan country side. Our production facilities for clothing and other equipment are all held to a high standard and ensure fair working conditions. 

We make sure that the products and materials we use are produced in an ethical and fair process. You can read more about our thoughts on sustainability and our Italian leather production by clicking on the links.

maxime träns
maxime träns

SUSTAINABLE DEVELOPMENT

We believe in sustainable production of equestrian equipment. All of our leather products are made of 100% Italian vegetable tanned leather in order to avoid any unnecessary chemicals. We take pride in sourcing leather from one of Italy’s finest leather tanneries, based a couple of miles outside Florence in the Tuscan country side. Our production facilities for clothing and other equipment are all held to a high standard and ensure fair working conditions. 

We make sure that the products and materials we use are produced in an ethical and fair process. You can read more about our thoughts on sustainability and our Italian leather production by clicking on the links.